EKAR
ekar will introduce Bahrain to a new concept of convenience and savings in mobility.
The new service will enable people to Middle East’s first pay as you go car share service, which is easy to access and even easier to get used to.
The new service will enable people to Middle East’s first pay as you go car share service, which is easy to access and even easier to get used to.
The revolutionary concept can however seem complicated and daunting for the people to adopt.
Our idea is to tackle this concern, by showcasing the user-friendliness, convince and savings aspect of ekar through communication that’s fun, warm, easy to understand and engaging. The idea sets the tone for all future communication across various media,
be it educational, new service, offers, or increasing brand awareness.
Teaser Phase
Launch
Ambient
